Of course, the public relations person does not perform

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Requires dynamism, critical thinking, responsibility and a lot of skill. The PR professional has the great responsibility of designing a plan that covers both the internal and external communication of the company. It is therefore essential that you have a holistic view of the company , its values , services and objectives and at the same time be able to convey this in your planning. And this is achieved by aligning the company's communications team


( advertising , marketing , design and journalists). each of these functions and does not Malaysia Mobile Number List need to have in-depth knowledge of them, but he is the one who will make these teams work together in the same direction. Finally, these efforts result in communication actions such as branding (which includes fixing the logo and name of the company in the minds of the audience), positioning on social networks, the creation of internal communication vehicles (such as television and corporate newspapers) and how to communicate with the press. All of this contributes to the organization being able







to position itself before the public and achieve its objectives. Write press releases The press release or press release, as its name indicates, is an announcement or information for the media about the company's activities. While it may seem simple, writing and publishing a press release is no easy task. The press release can be something that the company wants to communicate, such as a new service or brand positioning, but it can also be a reaction to some previous event (a controversy, for example). In both cases, it is essential to carefully choose the words, the spokesperson for the message, the