Another important factor is that for ordinary

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There are many reasons why I recommend that you conduct more Publicity activities at this time, but one of the most intuitive factors is: advertising can be done at any time, but PR requires timing . As long as you have the budget, advertising can be launched at any time. The objective conditions such as news attributes and social value required for PR often only exist in certain time windows.


Another important factor is that for ordinary users, PR is always more credible than advertising , and Indonesia Telegram Number Data it is easier for users to support the statements in our advertising during the research and comparison stage . Many friends may say, My product is nothing special, will it be newsworthy? How to do PR? Then the value of our article will come out again. We mentioned in the first point that we should find a No.  position for ourselves.





Since it is No. , it is certainly newsworthy . Direct conversion VS indirect conversion Many brands like to guide users in their marketing materials to directly make a  purchase  conversion ( Scan the QR code to buy! Call to place an order! , etc. Are these guidance words very common?). Of course, there are also many brands that choose not to leave any sales-related information in order to make their materials less hard and broad . In fact, both of these methods have gone to extremes and thus failed to maximize the conversion rate.